Kelley joined Parachute in 2017 and leads the charity’s work in communications, campaigns and marketing that educate about injury prevention.

She is skilled in integrated and strategic marketing communications planning and campaigns, branding development and management, public relations strategies and community relations, social media strategies and digital engagement, project management, creative development, executive communications, media relations and media training, event planning, and web content development and redesign.

After a career in journalism, where she honed her skills as an award-winning writer and editor, Kelley moved into communications as publicist for the Stratford Festival and also taught writing and communications at the university level. She has worked in higher education as Communications & Marketing Director at University of Waterloo and at OCAD University.